Renault’s new year ‘renaulution’ is to do their bit to help the environment and that is why they are launching seven fully electric vehicles. This is a part of their strategy which is really called Renaulution (I am great at puns, but this one goes to the Renault copywriter) to launch 14 core vehicles to embrace the changes we are all seeing in the automotive industry.
The French automaker wants to democratize electric cars in Europe with their Renault 5 prototype – an all-electric car inspired by their retro model the R5! The Renault 5 prototype is a compact city ride that takes the best from one of Renault’s most successful cars and gives it a 100% electric twist to fit the future. The R5 was sold as the LeCar and was a popular hatcback in 1972. The design balances the retro aesthetics with the modern elements so they don’t overpower each other. The bold yellow highlights give it a playful essence. You can see some strong features from the original vehicle incorporated in the Renault 5 prototype which is evident in the chosen finishes and materials right from its boxy wheel arches and flat sides to its tilted C-pillar. “The design of the Renault 5 prototype is based on the R5, a cult model of our heritage. This prototype simply embodies modernity, a vehicle relevant to its time: urban, electric, attractive,” says Gilles Vidal, Renault Design Director.
The bonnet air intake is hidden under the charging hatch and the rear lights include aero flaps. I also like how the fog lamps in the bumper double up as daytime running lights. For a little bit of French charm, Renault’s front end and textile roof have been inspired by the country’s well-known furniture style. On the side grid, the wheels, and the rear logo you will find a subtle nod to its classic predecessor. The modern treatment of lines and flush surfaces with futuristic detailing even on the front face makes the car instantly recognizable and visually refreshing. Let’s hope it breaks the R5’s record of being on sale for a decade!
Designer: Renault