According to a forecast by the Verified Market Research team, the global Polaroid market is slated to increase significantly during the time period 2021-2028. Cultural icons like David Hockney, Andy Warhol and Ansel Adams have pushed the technical limits of the playful camera; and in the current era, it’s paying much dividend.
Generation-Z is willing to spend time and money on more personalized products such as instant camera. In fact, the largest chunk of people interested in such genre of cameras is in the age group of 25–34-year-old. They are even willing to pay higher prices for Polaroids.
Designer: Ursuss Designs
This is the perfect opportunity to create a Polaroid camera that imbibes modern technologies and design elements to evolve naturally. Perhaps, the ideal time period to create a next-gen Polaroid, like the Next-Step SX-100 instant camera. Made out of brushed steel, the advanced shooter has a compact design, as compared to some of the most recent modern versions of the good old Polaroid. The mirror lid, lens case, LED flash bar and sensors conceal when the camera is not in use. Only when you need to shoot, does everything open up, ready for action.
In the non-working position, the camera can be mistaken for a modern projector with its metal finish and a similar form factor. With the push of a dedicated button, the mirror lid pops open and a firmer push makes the lens case rises. In the shooting position, the viewfinder displays the area of the subject appearing in the final photograph. Just adjacent to the mirror lid button is the film indicator that displays the amount of film left for more shoots.
Advanced shooting modes come in the form of a shutter button to click a photograph, manual focus to control zoom, auto/manual focus, exposer controls, and good old flash settings. The cartridge slot can be easily slid open to swap any cartridge running low on ink with a new one.
It has to be said, this compact designed Polaroid camera is quite practical for modern-day use, especially for the younger lot who prefer sleek looks any day.