Casio has partnered with UNO to create a one-of-a-kind timepiece that merges the nostalgia of both brands. This collaboration brings together the vintage A168 watch with the playful and colorful elements of the iconic card game UNO. The result is a watch that’s both a stylish accessory and a tribute to a beloved game that has entertained families and friends for decades.
Designer: Casio x UNO
Known for its reliable and affordable watches and the classic card game that has been a household staple since 1971, both brands emerged in the 1970s and have since built a loyal global following. This collaboration celebrates the enduring popularity of these two brands by integrating the playful spirit of the card game with the timeless design and functionality of the watch.
Created by Merle Robbins in 1971, the card game has become one of the most popular worldwide. The game is simple yet engaging, where players match cards by color or number, aiming to be the first to play all their cards. The game’s excitement is amplified by special cards like the Wild Card, which allows players to change the current color, adding an element of strategy and unpredictability. Over the years, the game has evolved with various themed editions and special rules, but its core appeal remains unchanged: bringing people together through fun and friendly competition.
This watch collaboration captures attention with its incorporation of vibrant and iconic colors. The face is adorned with the distinctive hues of the Wild Card—red, blue, yellow, and green. These colors are strategically placed around the digital display, creating a visually engaging and nostalgic look. The case is finished in gunmetal gray ion plating, offering a sleek and modern aesthetic. The black ion-plated stainless steel band complements the case, adding a touch of sophistication to the playful design.
One of the most captivating elements is the electroluminescent (EL) backlight. It reveals the word “Wild” across the LCD display when activated. This feature enhances visibility in low-light conditions and brings an interactive element to the design, echoing the excitement of drawing a Wild Card during a game.
Turning the watch over, the attention to detail continues. The case back is engraved with the game logo and a playful arrangement of the 1, 6, and 8 cards—corresponding to the model number. This hidden touch adds an element of surprise and delight, much like discovering a special card in the deck.
The technical features are equally impressive. The case size measures 38.6 x 36.3 x 9.6 mm and weighs 49 grams. The case and bezel are made of resin with chrome plating, while the band is stainless steel with an adjustable clasp for a comfortable fit. The watch is water-resistant, making it suitable for everyday wear.
It boasts an impressive battery life of approximately seven years, powered by a CR2016 battery. The watch face is protected by resin glass, ensuring durability, and the black ion-plated band is both stylish and resilient. It features a 1/100-second stopwatch with a measuring capacity of up to 59’59.99″ and various modes, including elapsed time, split time, and 1st- and 2nd-place times.
It is equipped with a daily alarm and hourly time signal to keep you punctual. The electroluminescent backlight illuminates the display in blue, enhancing visibility. An auto-calendar function ensures accurate date-keeping, accounting for leap years. The watch maintains an accuracy of ±30 seconds per month and supports both 12-hour and 24-hour formats, displaying hours, minutes, seconds, PM, date, and day.
This unique watch comes in co-branded packaging, highlighting the collaboration while embracing sustainability. The packaging features the four iconic card colors and is made from recycled materials, reflecting a commitment to environmental responsibility. This collaborative watch is more than just a timepiece; it celebrates two iconic brands from the 1970s. It combines the nostalgia and fun of the card game with the reliable and stylish design of the watch, creating a unique and functional accessory that appeals to both watch enthusiasts and fans of the classic card game. Priced at $99.95, this special edition watch is available now online.