Paninaro is an armchair that was inspired by a nocturnal walk along Via Brera, turning into Via del Carmine, where the counterintuitive soul of the city revealed itself—a lively and secluded entity. The designers described Milan at night as a place hungry for spontaneity and exuberance, where the street dress code dissolved formalities and the crowd was determined to make up for a lost time during the workweek. They noted that this timeless energy, where every weekend feels like a fresh start, was captured in the essence of Paninaro.
Designer: Sergei Lvov
Paninaro is more than just a chair; it’s a celebration of street aesthetics, youth, love, and informality. This armchair represents the new generation of Milanese Paninari—creative individuals who are disenchanted with the constraints of elegance and minimalism. They crave variety, playful forms, and the blending of styles, all of which Paninaro encapsulates perfectly.
The designers shared that they wanted to immortalize the beauty and magic of an autumnal night in Milan, a metaphorical representation of teenage years, full of beauty and a sense of magic. They emphasized that this inspiration is not confined to Milan alone but resonates with the contemporary spirit of urban youth culture worldwide. By capturing the universal desire for self-expression and informality, Paninaro speaks to young people everywhere who are eager to break free from tradition and embrace their individuality.
The chair’s arbitrary top is a playful nod to the fashion world, featuring quilted padded fabric reminiscent of a night coat. Its loose cut and falling sleeves emphasize its connection to pop culture, making it a statement piece that refuses to conform to traditional design norms. The ergonomic tubular steel base ensures a relaxed sitting position, adding to the chair’s laid-back charm.
The piece is aimed at contemporary creators who seek self-expression through multidisciplinary experimentation. It invites its users to embrace informality and creativity, making it a perfect fit for those who thrive on breaking boundaries and redefining norms. This armchair is not just a piece of furniture; it’s a symbol of a lifestyle that values spontaneity, variety, and the fearless pursuit of individuality.
