SEMA Show in Las Vegas concluded with much fanfare this past weekend. The humungous gathering of automotive enthusiasts and aftermarket professionals was taken aback when Toyota unwrapped the Ultimate Tailgate Tundra. Part of Toyota’s exciting vehicles in Vegas, the Tundra is way beyond anything we have seen in the past: It’s an inspiring new vehicle designed as an audio-visual powerhouse for sports fans and adventurers.
Designed per se for tailgating parties that are nothing without a game of football; the Tundra is a tribute to the Japanese automaker’s partnership with the National Football League. As an official partner, Toyota has done great deals with NFL, now by offering this tailgating extravaganza, the company is giving fans a reason to uplift their fandom.
Designer: Toyota
If you’re an NFL fan, you know the significance of those pre-game gatherings – booze, large screen displays, and aggressive conversations – I feel chills running down my spine even as I write. The atmosphere is electrifying and unescapable, but some of us want that secluded space with a bunch of friends in the parking lot or out in the wilderness. That’s what the Tundra with tailgating entertainment system intends to target.
By offering the ultimate rig for the outdoors, Toyota is ensuring a fan never misses a game no matter how distant he is from the pitch or the confines of his home. Ultimate Tailgate Tundra is a pickup truck that would transport small tailgating get-togethers into a theatre-esque live game showdowns. On the staging shell powered by four electric actuators – rising up from the truck bed at the push of a button – are five 55-inch weatherproof outdoor screens that combine to give you the ultimate audio-visual experience on the move.
Tyler Litchenberger, Toyota Vehicle Marketing and Communication manager informs, “This build is more of an audio-visual experience than a typical tailgate setup. We wanted to create something that not only draws attention to the truck, but is also an activation that invites people to experience the Toyota Tundra as the ultimate sporting and adventure machine.”
The five screens that work in tandem and are viewable from almost 180-degree angles are provided with exceptional audio combinations. The JBL Club Marine Series tower speakers draw power from the Club Marine A5055 amplifier and a Marine 600 amplifier drives two 10-inch subwoofers. The experience would be worthless without a generator powering the entire setup that runs on satellite-based Wi-Fi connectivity onboard.
