The Ishke system tackles the devastating problem of plastic bottle waste in a new, inventive way that aims to replace plastic bottles with reusable stainless bottles fitted with RFID tags. The tag system facilitates cashless payment and even communicates bottle specifications and user preferences. Situated in public areas, Ishke offers the convenience, taste and trust of bottled water, but provides a brighter alternative to the destructive plastic container.
Designer: Jesse Leeworthy